macromarketing environment

macromarketing environment

makromarketing okolina

English-Croatian dictionary. 2013.

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  • Macromarketing — addresses big/important issues at the nexus of marketing and society. The principal scholarly outlet for macromarketing research is the Journal of Macromarketing. [http://agb.poly.asu.edu/jmm Journal of Macromarketing ] ] In a more interconnected …   Wikipedia

  • Macromarketing — The effect that marketing policies and strategies have on the economy and society as a whole. Specifically, macromarketing refers to how product, price, place and promotion strategies the four P s of marketing create demand for goods and services …   Investment dictionary

  • Fair trade — For other uses, see Fair trade (disambiguation). Fair trade is an organized social movement and market based approach that aims to help producers in developing countries make better trading conditions and promote sustainability. The movement… …   Wikipedia

  • Comparative advertising — is an advertisement in which a particular product, or service, specifically mentions a competitor by name for the express purpose of showing why the competitor is inferior to the product naming it. Comparative advertising, also known as ‘knocking …   Wikipedia

  • Kellogg School of Management — Coordinates: 42°03′02″N 87°40′30″W / 42.05045°N 87.67507°W / 42.05045; 87.67507 …   Wikipedia

  • Fair trade debate — Fair trade s increasing popularity has drawn criticism from both ends of the political spectrum. Different arguments are used by those who favour and by those who oppose fair trade, or feel that more strict standards and higher fair trade prices… …   Wikipedia

  • Closure (container) — For other uses, see Closure (disambiguation). An aluminum bottle with a threaded aluminum screw closure Closures are devices and techniques used to close or seal a bottle, jug, jar, tube, can, etc. Closures can be a cap, cover, lid, plug, etc.… …   Wikipedia

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